Business Alliances

Business Alliance Partners

Since 2012, THE-ICE has worked to build strong partnerships with Business Alliance Partners (BAPs) committed to quality enhancement in tourism, hospitality, events, and culinary arts (TH&E) education. The objective of THE-ICE Business Alliance Partners is to enhance member benefits through significant and tangible services offered exclusively to THE-ICE member network:

  • HELI offers THE-ICE Members free online webinars and 20% preferential reduction in normal tuition fees for all employees.
  • Hosco provides access to their global hospitality network of talents, jobs, and learning, time series data on the performance of members with respect to alumni, and a minimum discount of 25% for members off Lobster Ink products purchased through Hosco.
  • Russell Partnership Technology offers participation in THE-ICE Global Simulation Challenge and access to simulation training valued up to $500.
  • STR SHARE Center offers Educator Workshops and CHIA/HIFIA Train-the-Trainer sessions in various international locations.

THE-ICE is passionate about developing partnerships with key organisations committed to quality enhancement in TH&E education whose ethos, values, and vision align with THE-ICE, and who are able to provide quality services to THE-ICE member network.

For further information about becoming a Business Alliance Partner, please email


Business Alliance Partner since 2019

Higher Education Leadership Institute (HELI) is an online education provider dedicated to the professional development of higher education academic staff around the globe through its Graduate Certificate in Higher Education Academic Practice (GradCertHEd)

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Business Alliance Partner since 2020

Hosco, the hospitality network, empowers the hospitality industry by connecting, inspiring, and providing opportunities to all its professionals around the world, connecting hundreds of thousands of professionals with thousands of first-class companies all over the world.

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RP Technology

Business Alliance Partner since 2016

Russell Partnership Technology offer a range of industry leading simulation programmes for TH&E industries and training, include products for educational use to over 100 business schools, hospitality management schools, universities and colleges worldwide.

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Business Alliance Partner since 2015

STR SHARE (Supporting Hotel-related Academic Research and Education) Center provides higher education providers with large volumes of hotel and tourism data, as well as related resources for research, student projects, and use in the classroom.

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